Wed, Nov 25 | Online Event

Former HubSpot Leaders: Scaling a B2B Marketing Organization

Join us to learn the most effective strategies when scaling a B2B Marketing Organization & how to best allocate the available resources as it grows.
Registration is Closed
Former HubSpot Leaders: Scaling a B2B Marketing Organization

Time & Location

Nov 25, 2020, 2:00 PM – 3:00 PM EST
Online Event

About the Event

Unlike Sales which can have linear growth, Marketing Organizations have to build for where the company needs to go next. The way you design and allocate marketing resources within the organization needs to change as the company grows. Join us to learn from former HubSpot leaders who have helped built & scale B2B Marketing organizations.

About our Speakers:

Sam Mallikarjunan is the CEO & Co-Founder of, an IoT-enabled ad marketplace for the physical world. Sam is the former Chief Revenue Officer of and former Head of Growth at HubSpot Labs. Sam taught Advanced Digital Marketing, Innovation Management, and Strategic Economics at Harvard University and is Faculty Chair for the Digital Marketing department at the University of South Florida. Sam is also co-author of the book How To Sell Better Than Amazon which is, thanks to the publisher, ironically available for purchase on Amazon.

MK Gelter is currently the Head of Marketing of Alyce. Mk is a former Marketing Consultant at HubSpot. She's a digital marketing professional with extensive experience creating content-rich, metrics-driven campaigns for small, medium and enterprise-level clients. She has worked with domestic and international clients across various industries. Each client was driven to achieve repeated success through leveraging social and digital channels to increase brand relevance, support customer engagement and generate leads to drive measurable revenue growth.

Jenn Steele is an experienced marketer that loves growing people and companies, as well as telling stories (both with and without data). She's the former Manager of Consulting Services at HubSpot. She's also passionate about furthering women in business. She's currently on the founding team at ORSNN: a trading platform exclusively for financial institutions.

About our Moderator:

Anish Shah is the CEO & Founder of executive search agency Bring Ruckus. Anish has worked in-house in Growth roles at Snapfish and Getable. He started Bring Ruckus as a Growth consultancy 11 years ago working with 40+ clients, then re-focused his firm on executive recruiting for Growth leaders.

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